FPG Advisory

"The Ansarada product is extremely helpful because it’s probably the easiest consumer-facing interface in the industry.

There’s a lot of complexity behind the product but having an easy to use, consumer-friendly interface, that’s what’s first and foremost important in a data room. I want there to be ease of use not just for me but for anybody who’s going to be accessing the information.

And the second thing is the customer service behind it. There are always special requests that need to be made. You always want your data room to do something a little bit more unique, and when you pick up the phone and you reach out to the company, you don’t want tons of menus to click through and you don’t want to be told that this not possible.

You want to be able to talk to somebody and you want someone who you feel like is a partner with you in that deal. When I’ve worked with Ansarada, I’ve always felt like they’re a partner with me in the deal.”

Chris Parisi, managing director, FPG

FPG is a boutique lower mid-market investment bank based in New York that primarily represents business owners and family-owned companies on the sell-side of M&A transactions.