NY banker ensures a seamless process when taking clients public via SPACs

Brandon Sun is a director in the financial institutions group at Deutsche Bank, based in New York. He covers mostly financial sponsors, including SPACs (special purpose acquisition companies). 

“The pathway to success in that public market debut is actually pretty long and arduous… before we actually announce a deal in a private context, we're doing a lot of work and confidentially pre-marketing the story, visiting a lot of key investors, LPs and new investors, and telling the story in a more intimate setting. This is where Ansarada comes in – we can confidentially debut a story in a more private fashion to ensure that we have the success and buy-in of key investors before we announce.

If you think about a data room, right; it's really facilitating the transaction. By that point you’re in execution mode, and when you're in execution mode, you almost don't want to think and overthink, because you're at that point where you're looking at the analytics, you're looking at legal, you're talking to clients and there's deal dynamics going on in terms of negotiations. So it's almost as if you're on a football field, you want every single thing to be perfect. And when you deal with the data room, you want to ensure that you're getting a seamless transaction, a seamless process and be able to manage things on a timely basis.

For someone to have to spend resources and expend time and energy, that's the worst thing possible. Every single experience we’ve had with Ansarada, we've never had an issue. We have peace of mind and it's something we never even have to think about.”